“Connecting the Dots…” illustrates the simplicity of what we do on behalf of our clients – we make connections using our experiences to cultivate new ideas.
The dots represent the marketing mix that collectively articulates the journey of a brand’s target market and audience segments. Specifically, the three-dot ellipse rather than a four-dot (terminal) ellipse signifies that there’s always more to the story. Seeking out “more” allows us to learn and evolve in order to be successful in today’s highly competitive marketplace.
We DECODE the data, then OPTIMIZE the opportunities, TEST the tactics and STUDY the stats.
"Our simple four-step approach drives how we cultivate business, the decisions we make for each client and everything in between."
SABRINA MCLAUGHLIN, APR
Owner & Executive Creative Director